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The Flag blog
Guides on e-commerce, PrestaShop and marketing, written by people who work on them every day.
All articles
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Ecommerce CRO checklist: rules 6-10, basic usability in PrestaShop
Ecommerce CRO checklist, rules 6-10: button labels, next step, 404 page, logo and popups. What to check and how to fix it in PrestaShop today.
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Ecommerce CRO checklist: rules 1-5, speed and basic usability
Ecommerce CRO checklist: the first 5 rules on Core Web Vitals, images, scripts and tap targets. What to check and how to fix them in PrestaShop.
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404 error: what it means and how to fix it (and benefit from it)
404 error (Not Found): what it is, what it means and how to fix it in 4 steps, with Search Console, 301 redirects and a 404 page that keeps customers.
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12 useful tips to bring customers into your shop
How to bring customers into your physical shop in 2026: Google Business Profile, reviews, AI answers, events, WhatsApp and promotions done right.
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Web design tools: free tools for web designers and graphic designers
Free web design tools in 2026: software for web designers, web graphics, images, fonts, icons and tools to check speed and accessibility.
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9 ways to write e-commerce product descriptions
How to write an e-commerce product description that sells: what it should include, 9 practical tips, a before/after example and how to use AI well.
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6 tips to increase your online shop’s conversions
How to increase e-commerce conversions in 2026: speed, product pages, trust, support, clear shipping costs and a fast checkout. With PrestaShop examples.
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PrestaShop server: how to choose the best one
PrestaShop server: PrestaShop 9 requirements, shared hosting vs VPS vs dedicated, and what to check before choosing the best hosting for your shop.
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Trends for small businesses: 8 things to know in 2026
2026 trends for small businesses: AI at work, AI search, social commerce, accessibility, Omnibus pricing, new payments and green rules. What to do.